Senior Vice President
Sandi directs the firm’s nonprofit, education and consumer practice. She has more than twenty-five years of experience in advertising, public relations and marketing firms, cultural institutions and government agencies. She began her career at the Massachusetts Office for Children, followed by a stint at Arnold Worldwide as part of the agency’s Public Relations team.
For more than a decade, Sandi directed Goldfarb Communications Group (GCG) providing communications, media relations and writing/editing services to diverse clients including the National Park Service, PBS, Zipcar and Judge Baker Children’s Center. GCG collaborated with advertising, PR, production and marketing firms on projects for AOL, CNN, Ford Motor Company and the Boston Pops. GCG was founded following Sandi’s thirteen-year tenure as head of Communications/Member Services at New England Aquarium.
A graduate of Emerson College, Sandi serves on the College’s Board of Overseers.